What you need to know about the latest communication psychology and design research -- embodying applied psychographics, psychodynamics, NLP, EMDR and other emerging sciences. with Harold Finkleman

PROBLEMS ...
What we NEED TO KNOW
...excerpts from the workshop

NEUROLOGICAL: (click for example)
"Colors, shapes and layout affect our capacity to process what we see, and if we think."
PHYSIOLOGICAL:
"Many experiences with computers or environments will raise stress levels. Stress kills; literally."
PSYCHOLOGICAL:
"Computer depression and internet addiction cost the US economy over $100,000,000 a day."
INTELLECTUAL:
" 'What is' has become replaced by 'what is available'. 'Search' is no substitute for 'research.' "
PSYCHOPHYSICAL:
"We have words that hurt and words that heal. We also have colors, textures, symbols ... ."

SOLUTIONS

HOME

WORKSHOPS

"You can design a presentation so a target group will read and remember it,
while others might be repelled by it, find it disquieting or not see it at all"