How Knowledge becomes Property
In Economics, knowledge is a public good. Such goods
have two defining characteristics: (i) they are non-excludable; and,
(ii) they are non-rivalrous in consumption.
First, knowledge is non- excludable in that once
published one cannot be easily excluded from knowing. In fact, the word
‘publish’ derives from the Anglo-Norman meaning “to make public’ or “to
make known” which, in turn, derives from the Classical Latin publicre
meaning to make public property or to place at the disposal of the
community (OED, publish, v, etymology).
Second, knowledge is also a non-rivalrous good, i.e.,
your consumption does not reduce the quantity available to me.
Excludability and rivalrousness are necessary conditions to internalize
economic costs and benefits into market price – the idealized outcome.
But how can something be exchanged in a market, i.e., bought and
sold, if one cannot stop others from taking it for nothing and, if they
do take it one’s inventory is not thereby reduced?
The answer is intellectual property rights like
copyrights, patents, trademarks and registered industrial designs. Such
rights, however, must be imposed by the State thereby breaking one of
the implicit tenets of the standard model of market economics – no
government involvement in the economy. In fact without government there
can be no knowledge-based economy.
In economic theory, IPRs are justified by market failure,
e.g., when market price does not reflect all benefits to
consumers and all costs to producers such as when market price does not
include pollution costs. These are known as external costs and
benefits, i.e., external to market price.
IPRs, in this view, are created by the State as a
protection of, and incentive to, the production of new knowledge which
otherwise could be used freely by others (the so-called free-rider
problem). In return, the State expects creators to make new knowledge
available and that a market will be created in which it can be bought
and sold. But while the State wishes to encourage creativity, it does
not want to foster harmful market power. Accordingly, it builds in
limitations to the rights granted to creators. Such limitations embrace
both Time and Space. They are generally granted only with full
disclosure of the new knowledge, and
·
only for a fixed period of time, i.e.,
either a specified number of years and/or the life of the creator plus a
fixed number of years; and,
·
only for the fixation of new knowledge in
material form, i.e., it is not ideas but rather their fixation or
expression in material form (a matrix) that receives protection.
Eventually, however, all intellectual property (all
knowledge) enters the public domain where it may be used by anyone
without charge or limitation. In other words a public good first
transformed by Law into private property is transformed back into a
public good. Growth of the public domain is, in fact, the historical
justification of the short-run monopoly granted to creators of
intellectual property.
Even while IPRs are in force there are exceptions such as
‘free use’, ‘fair use’ or ‘fair dealing’ under copyright. Similarly,
national statutes and international conventions permit certain types of
research using patented products and processes. And, the Nation-State
retains the sovereign right to waive all IPRs in “situations of national
emergency or other circumstances of extreme urgency” (WTO/TRIPS 1994,
Article 31b), e.g., following the anthrax terrorist attacks in
2001 the U.S. government threatened to revoke Bayer’s pharmaceutical
patent on the drug Cipro (BBC
News October 24, 2001).
Forms of Knowledge
In a knowledge-based economy knowledge takes three
primary forms – codified, tooled and personal (Chartrand
2007). The nature of the matrix into which knowledge must be
fixed to receive protection (legally called ‘fixation’) differs between
them. Just as utility in economics is reified as the dollars and cents
a consumer is willing to pay, knowledge is reified into legal property
when it is fixed in a material matrix.
Codified knowledge is fixed in an extra-somatic (Sagan
1977), i.e., out-of-body, matrix as meaning. Sender and
receiver must both know the code if the message is to
convey meaning from one human
mind to another. [i] Furthermore, the communications media into
which codified knowledge is fixed in order to receive copyright
protection has no function except to communicate meaning, i.e.,
the matrix is non-utilitarian. For example, a book may be a good read
but makes a poor door jam, or similarly, a CD may yield beautiful music
but serves as a second-rate coaster for a coffee cup.
Codified contrasts with tooled knowledge that is also
fixed in an extra-somatic matrix but as function and is
generally protected by patent. Unlike a work of art that is
appreciated for what it is, a patented device or process is valued for
what it can do, i.e., the matrix into which knowledge is fixed
has a utilitarian function.
Tooled knowledge takes two forms – hard and soft. Hard
tooled is the physical instrument or process that manipulates
matter/energy. As a scientific instrument tooled knowledge extends the
human reach and grasp far beyond the meso-scopic level of daily life to
the micro- and macro-scopics of electrons, quarks, galaxies, the genomic
blueprint of life, et al. To see and manipulate matter/energy in
such unseen, unreachable spaces and places our tools must go where no
human can. They generally report back in numbers (digital) converted
into graphics (analogue) to be red by the human eye. Scientific
observation, in effect, involves a cyborg-like relationship between a
Natural Person and an instrument. This constitutes what is
called ‘Instrumental Realism’ (Idhe 1991). Soft tooled
knowledge, on the other hand, refers to the standards, e.g., 110
vs. 220 volt, embedded in a device as well as its programming such as
software, operating instructions and techniques to optimize its
performance.
Both codified and tooled [ii], in turn, contrast with
personal knowledge fixed in a Natural Person as neuronal bundles of
memory and the trained reflexes of nerve and muscle, e.g., of an
athlete, brain surgeon, dancer, sculptor or technician. In this case,
the matrix is a Natural Person. Some can be codified; some tooled; but
some personal knowledge, however, inevitably remains ‘tacit’, i.e.
inexpressible in codified terms but sometimes visible in performance.
Personal knowledge is legally protected as the know-how of a
Natural or, by legal fiction, a Legal Person under Common Law. [iii]
Ultimately, however, all knowledge is personal because
without a Natural Person to decode or push the right buttons codified
and tooled knowledge remain a meaningless or functionless artifact.
This means that ‘know-how’ resides in people and their ability to code
and decode meaning and machine function into and out of
matter/energy. This is one gauge of the competitiveness of nations in a
global knowledge-based economy.
Arguably other IPRs such as industrial designs,
trademarks and trade secrets as well as one-of-a-kind or sui generis
rights are variations on these themes – meaning, function and know-how
or ‘can do’. In this regard it is important to note that the English
verb ‘to know’ shares the same old English root, cnaw, as the
verb ‘can’. In this sense a knowledge-based economy is a ‘can do’
economy, not an economy of the mind.
Intellectual & Cultural Property
Traditionally the relationship between intellectual and
cultural property is Time. In this view, cultural property is private
intellectual property that has, over time, fallen into the public domain
and then, in effect, been ‘nationalized’. Of course, some is originally
produced as and remains a publicly-owned good.
At the extreme, cultural property includes all the
artifacts of daily national life. Usually however, it is restricted to
a limited range of things distinguishable from the ordinary by their
special cultural significance and/or rarity. This is called a nation’s
‘patrimony’ which forms part of its national knowledge-base along with
private intellectual property and the public domain. Cultural property
is subject to differing national retention policies restricting
international trade. As property such artifacts – artworks, books,
buildings of architectural merit, et al –may be bought and sold
domestically but not necessarily internationally. The traditional
cultural property economy is populated by artists, collectors, dealers
and auction houses, museums, art historians, archaeologists,
ethnographers and, of course, national cultural officials (Merryman
2005).
Within the 1947 General Agreement on Tariffs and Trade
(GATT), there are four provisions making a distinction between cultural
and other goods and services in international trade. First,
quotas are protectionist measures that run counter to the free
circulation of goods under Article XI. However, an exemption is granted
with respect to cinema exhibition. Article III (10) makes reference to
the exemption. Second, Article IV is entirely devoted to special
arrangements for fixing quotas in the film industry. This provision
represented a compromise between the USA film industry and the Europeans
keen to maintain quotas first established between 1919 and 1939. They
have since been extended to television and other so-called ‘cultural
industries’.
This clause found renewed support with the 2005 UNESCO
Convention on the Protection and Promotion of the Diversity of Cultural
Expressions which came into force in 2008. At the conference, one
hundred and forty-eight countries approved; the United States and Israel
voted against; and, four abstained.
Third, under Article XX (a),
restrictions on free trade are permitted to protect public morals. To
the degree public morals are part of national culture then foreign
cultural goods threatening public morals may be restricted. The most
obvious example is Islamic societies which hold fundamentally different
values from the West about the image of women. Similarly, controversy
about sex and violence in books, film, video and TV has also
traditionally been used to justify restrictions on cultural goods
imported from more 'liberal' countries. The classic example was ‘kiddie
porn’ once exported from Scandinavian countries. Social science
research in those countries, at the time, suggested no harm flowing from
such products. Under international pressure, however, the trade has
since ceased. Multilateral instruments dealing with trade in obscene
materials and artifacts in fact form part of the contemporary
multilateral intellectual & cultural property rights regime (see Annex
A).
Fourth, under Article XX (f)
of GATT, exceptions to free trade allow protection of artistic, historic
and archaeological treasures. Similarly, Article 36 of the Treaty of
Rome, which created the European Union, exempts cultural treasures
from the general prohibition on quantitative restrictions on trade.
Intellectual Property
Traditionally, intellectual property breaks out into two
classes: industrial property and literary & artistic works. Industrial
property includes patents, registered industrial designs and trademarks
(inclusive of marks of origin). These were the subject of the first
multilateral IPR agreement: the Paris
Convention for the Protection of Industrial Property
of 1883. Literary & artistic works were the subject of the second
multilateral agreement: the Berne
Convention for the Protection of Literary & Artistic Works
of 1883. Protection of literary & artistic works under Common Law is
called copyright; under the Civil Code, ‘rights of the author’. They
are not the same.
In general, industrial property involves utilitarian
goods and services (knowledge tooled as function) while:
[t]hough copyright is expressed in terms
of property, it is not directly analogous to industrial property
(patents, trademarks and industrial designs), where the major concern is
with the circulation of goods that have economic value apart from their
intellectual content. As it deals with purely intellectual matter,
copyright can never interfere with a person’s physical well-being.
(Keyes & Brunet 1977, 3)
Under the multilateral intellectual property regime,
States provide only ‘national treatment’ to citizens of other States,
i.e.,
the same rights are extended as if they were nationals but the rights so
extended are defined by each national legislature. This means, for
example, that Canada must extend to foreign authors and copyright owners
the same rights as granted to Canadian nationals. These rights,
however, need not and are generally not the same between countries. The
term of copyright in Canada is life of the artist plus fifty years. In
the U.S., it is life of the artist plus seventy years. This means that
the work of an American artist will enter the Canadian public domain
twenty years earlier than in the U.S. While a subject of controversy
this treatment contrasts with ‘harmonization’ characteristic of other
WTO efforts,
e.g.,
the definition of subsidies.
The Panda's Thumb
In Cultural Economics, Law is not a technical subject but
rather a cultural artifact arising from the unique historical experience
of a specific culture with its distinctive pattern of custom, habit and
life ways (Schlicht 1998). More to the point, each system of Law has
its own definition of what can be bought and sold, i.e., what is
property? When one moves to the multilateral level one must therefore
accept that: “Law has become nation-specific; lawyers no longer form an
international community” (Merryman 1981, 359).
With respect to intellectual & cultural property rights (ICPR’s
-- Annex A-D), Law must look outside itself for guidance and
understanding. Yet when Law looks outside itself the result can be
unfortunate because “the human mind tends toward fusion rather than
discrimination, and the result is confusion” (Dewey
1926, 670).
Law in fact looks out at intellectual property rights (IPR’s)
with three-faces: one faces trade regulation of a State sponsored
monopoly; the second faces the natural or ‘human’ rights of a creator
or, alternatively, the rights of a Legal Person or body corporate; and,
the third faces an ever growing public domain and the learning it
engenders.
Law, in all Nation-States, however, operates in four
dimensions: international, statutory, regulatory and case law.
International law is made by Nation-States and International
Organizations through the treaty-making process. For our purposes what
is important is that to ratify a multilateral instrument often requires
adjusting domestic laws.
Statutory law is made by domestic legislators in
parliaments, legislatures, congresses, etc., while regulatory is
made by bureaucrats – domestic and international - interpreting and
implementing a statute or treaty. Case law is made by judges – domestic
and international - interpreting and enforcing international, statutory
and/or regulatory law.
Complicating matters, however, is that when judges “make”
Law it is by setting precedent. In the Anglosphere this body of
precedent is called the “Common Law”. If a similar case was resolved in
the past, a current court is bound to follow the reasoning of that prior
decision under the principle of stare decisis. The process is
called casuistry or case-based reasoning.
If, however, a current case is different then a judge may
set a precedent binding future courts in similar cases. Sometimes such
precedents also compel legislators and bureaucrats to change statutory
and regulatory law. This is especially true with respect to
intellectual property rights.
Rapidly evolving technology, among other things,
increasingly brings novel cases before the courts forcing legislators
and bureaucrats to keep up or allow casuistry to run its course. The
problem is that a court decision in a specific case can, for better or
worse, establish ‘path-dependency’ for emerging techno-economic regimes
(David
1990), e.g., in biotechnology, software, etc.
This reflects the more general psychological Law of Primacy: That
which comes first affects all that comes after. In Law it is called
precedent; in Economics ‘path dependency’.
Furthermore, precedent established in one jurisdiction
may ‘spill-over’ into others. This is especially true of IPR precedents
set by courts in the United States influencing other Common Law
countries such as Canada. The sheer scale of the American economy
assures that case law will be more rapidly, if not better, developed
than in smaller jurisdictions. This has, for example, been the path
followed by software copyright and software patent in Canada, i.e.,
U.S. case law set the ball in motion (Chartrand
2008).
The resulting complex body of law, judicial
interpretation, and administrative practice constituting the IPR regime
– national and multilateral – was therefore not created by “any
rational, consistent, social welfare-maximizing public agency”. Rather
it is ‘a Panda’s thumb’, i.e., “a striking example of
evolutionary improvisation yielding an appendage that is inelegant yet
serviceable” (David
1992).
Endnotes
[i]
Robert Reich in his Work of Nations notes that workers in
a knowledge-based economy are symbol makers and manipulators of
numbers, words, images, sounds, etc. (Reich 1992).
[ii]
Mainstream discussion of the knowledge-based economy is
effectively limited to codified and ‘tacit’ knowledge (Cowan,
David, Foray 2000) with some treatment of ‘local
knowledge’. The later, a form of collective, sociological or
‘team’ knowledge, remains, nonetheless, tacit.
The concept of tacit used in this discussion
derives from philosopher of science Michael Polanyi whose master
work is:
Personal
Knowledge: Towards a Post-Critical Philosophy
(Polanyi 1958). Polanyi believed all knowledge is ultimately
personal and tacit in that it results from our tacit integration
of subsidiary (background) and focal (foreground) awareness into
a gestalt whole called ‘knowing‟ (Polanyi Oct. 1962)
Contemporary discussion, however, dissociates
tacit from personal transforming it into a ‘corporate asset’.
Such disassociation arguably reflects the bias of capitalist
economics towards capital and away from labour. In fact one can
speak of a labour theory of knowledge and its corollary, the
knowledge theory of capital (Chartrand
2007).
Furthermore, in the contemporary public policy
debate there is no discussion of tooled knowledge. For Polanyi
this too would be unimaginable. To him we live or rather
‘indwell’ in our tools, toys and instruments. We ‘feel’’ the
hammer hit the nail at the point of impact, not in our hand.
For Polanyi scientific instrumentation extends the human senses
and grasp. The newer, better, more sophisticated the tool the
farther our senses and grasp reach. The knowledge to do so is
tooled or fixed into matter/energy as a device or process and
can be extracted, if at all, through ‘reverse engineering’.
[iii]
‘Know-how’ is generally protected under confidentiality clauses
in contracts of employment. It is, however, recognized as a
distinct class of intellectual property under NAFTA, WTO
treaties and other multilateral treaties.