  
Late
Breaking News
We are currently on an extended holiday, exploring the
west coast, among other things.
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Take
advantage of our experience, skill and knowledge.
"Presentation
Technology" and "Visual Seduction" are
available to you. We can do it for you. Employ the latest
in Presentation Technology.
Employ,
"Visual Seduction International".
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What
is visual seduction? |
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At the beginning of the personal computer revolution in
the business world, I was given a mission. Soon every
employee in our organization would have a PC on his or her
desk, and my mission was to enable each individual to use
these new tools effectively.
Management
believed PCs would have a great impact on personal
productivity, but also worried that computers would enable
employees to create documents and letters that failed to
meet business standards, and possibly impact on the
company's image and bottom line. We needed to let
individuals use the power of the computer in their work,
and at the same time ensure they had the required skills
and knowledge to do so. We all needed clearly defined
standards and individual training. |
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To help complete my mission, I enrolled in a special
University course. As a result, I was able to establish
achievable standards and provided staff training.
What
impressed me most about this course was the introduction
of the notion that people will not read anything that is
not visually enticing. The Professor often used the term,
"visually seductive". Material not
visually seductive became "brief case material".
A memo, letter or document that you want the boss to read
ended up in his or her briefcase - to be read later, if
ever. What to do? The answer is to employ visual
seduction. Make the document so attractive that the CEO
can't resist reading it right now! The need to
produce such documents led us to the concepts and
techniques we call "Presentation Technology". |
To reach your audience, consider using two ingredients:
 | Presentation
Technology |
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|
-
and the - |
|
World
Wide Web |
|
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Why
you should publish on the World Wide Web. |
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Today almost everyone is "connected" to the web. Individuals
browse for information, shop, look for services, etc.
If
you run a business, provide a service, sell products, and you
need to:
| Market. |
Advertise
and let potential customers know who you are and all about
your business. You will be able to reach many people, and
the number grows daily.
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| Conduct
Transactions.
|
Open
lines of communication with your customers and clients.
Make it easy to do business.
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| Be
Cost Effective. |
Reduce
the overheads and cost of doing business by working in the
virtual world.
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| Stay
Current. |
You
can change the content of your virtual business easily.
Your customers will have access to all your latest
information.
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|
.
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How
to get a site on the World Wide Web:
You have access to the web through an Internet Service Provider. As
part of your package, most ISPs allow space on the system for your own
personal web pages. Space varies with ISP, but generally it will be
enough for the majority of publishers.
.
There
are basically three ways to publish on the Web.
|
| Hire
someone to do it for you.
The cost for this alternative
will depend on the size, number of graphics, photographs, an
so on. |
|
| Do
it yourself. .
With the right
software and some coaching, you could do this yourself.
This alternative could end up
costing you more, however, as publishing photographs and
graphics may require hardware such as a digital camera, film
scanner, and fast computer with plenty of memory. It could
also involve additional expensive, photo editing software. |
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| A
combination of the above.
A
good strategy is to do the majority of
the design yourself, then have your photographs or graphics
scanned for you. This is the step that causes most casual
web designers the most trouble. |
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|
 If
you want to learn more about having your own web site on the World
Wide Web, contact us.
.
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